So, a cursory glance of the Food & Cooking Users reveals a lot of men and few women. What's the deal?
Does this site generally reflect the SOFU gender mix?
Are there aspects of the UI/moderation which are off-putting?
Is the scope of the site biased towards younger singles? Does it matter?
Is there anything we could do to make the site more attractive/accessible to a broader audience?
Should we reach out to female cooking blogs in addition to general sites (chowhound, seriouseats)?
User demographics from Quantcast via this MSO post:
* 78% male * 68% Caucasian * 79% No Kids (aged 0-17)
As I've tried to make clear in the comments, I don't care to stereotype any group. I just want to build out from the underlying bias of the SOFU community so we can attract a broader range of cooks.